BUILT GROWTH SYSTEMS THAT HELPED SIGN (AND 100S MORE)
Your total market data, verified and in your tools, with the signals, campaigns and automation to turn it into pipeline. Built for B2B tech companies where one new customer is worth a lot.
“The pipeline Ivor’s campaigns generated came in at over 20x. He wasn’t just generating new pipeline, he was actively speeding up the closing of opportunities we already had in play.”
“Working with Ivor got us to a fully functioning GTM engine, with campaigns already delivering qualified pipeline, in a fraction of the time it would have taken us to build it ourselves.”
“His approach to signal based outreach is creative, effective and well thought through.”
B2B tech scaleups need a complete, accurate picture of their market, covering prospects and customers. Most don't have one, and most don't have a technical growth person who could build it.
One provider's database is a useful start, but its accuracy is patchy and it never sees the whole market.
Targeting goes wherever attention happens to be that week, not to the accounts most ready to buy.
Sales and marketing look up accounts by hand, again and again, instead of selling.
When each customer is worth a lot, every missed or mistargeted account shows up in the number.
We test which sources are most accurate for your category, cross-check them against each other and deliver the result into your CRM.
We work alongside the data tools you already use, and take on the work nobody in your team has time to own.
I map your whole market across the UK and US, accounts and contacts, and cross-check it across 70+ data sources, including UK ones like Companies House that US tools miss. It lands in your own CRM, refreshed quarterly and cleaned monthly.
I watch for hiring surges, leadership changes and other signals, and tell you which accounts are ready to buy.
I run outreach on email and LinkedIn, with the infrastructure behind it, and build matched audience lists for paid ads.
I automate repeat work like meeting prep and account research, so your team spends its time selling.
Not locked in a vendor's platform, and not dependent on one person. If we ever part ways, you keep the data, the stack and the SOPs.
Enrichment tools now reach dozens of providers through a single connection. But no single source finds everyone, and making the combined data accurate, deduplicated and live in your tools then acting on it, still takes GTM engineering skill and upkeep.
Most scaleups don't have that in-house. That's the gap Signal Engine fills.
We mapped the technology stack across 599 customer accounts in eight sectors, giving marketing and sales a clear view of which tools each customer runs and where the next opportunities sit.
The same approach now powers lookalike targeting across the wider MarTech market.
A data subscription is a good starting point. We work alongside it and do the part it leaves to your team.
| Option | Where it falls short | With Signal Engine |
|---|---|---|
| Data subscription on its own | Mostly one source, the data stays in the platform, and nobody owns turning it into action. | Cross-checked across 70+ sources, delivered into your tools and acted on. |
| Ad hoc research with AI | Unsystematic and never refreshed. | Quarterly market refresh and monthly hygiene. |
| Hire a GTM engineer | £70k+ plus tools, slow to ramp, and the knowledge leaves with them. | Fixed monthly fee, live in weeks, every process documented. |
| Clay plus a freelancer | Costly, and dependent on one person. | You own the data, the stack and the SOPs. |
| GTM engineering agency | Bills by project or time, mostly US-focused, keeps the process. | Fixed tiers, custom sources like Companies House and SEC EDGAR, everything handed over. |
The work of a GTM engineer and RevOps hire, without recruiting one.
70+ providers plus custom sources like Companies House and SEC EDGAR, with the most accurate ones chosen for your category.
We don't stop at the list. We spot who's ready to buy and run the outreach and automation.
The data, tools, infrastructure and SOPs are always yours. If we part ways, you keep everything.
The person presenting the proposal is the person running the system.
Years running marketing at Driftrock and Tokeny Solutions, so the system fits how marketing and sales actually work.
We start from your closed-won deals and your ICP, not a generic playbook.
Account-by-account work suits companies where each win is worth a lot, not high-volume sales.
I helped double revenue as Head of Marketing at Driftrock, and built the growth engine at Tokeny Solutions, from zero to 40 enterprise clients, before its acquisition by Apex Group.
Now I'm the GTM engineer for B2B tech teams that don't have one. I map your market, find the accounts most likely to buy, reach them at the right moment, and hand you a system you own and control.
I'm based in London and build for the UK and US, using custom sources like Companies House in the UK, and SEC EDGAR and state business registries in the US, that off-the-shelf tools miss.
You work directly with me. Not an account manager, not a junior.
View my LinkedIn profileYou pay for accounts mapped, contacts found and records cleaned, in fixed tiers, never for hours. Start with a free data sample and judge the accuracy yourself.
Pricing is shared once we know the size of your market, after your free data sample.
Tell us which companies or contacts matter to you, and we'll build a sample you can check against your current provider.