Signal Engine builds growth infrastructure that finds, prioritises, and engages the accounts that are in-market, so you get more of the right conversations, not more work.
Growth teams don't lack tools. They lack the time and expertise it takes to turn them into a system that generates pipeline on its own, time that could be spent closing.
Targeting decided ad hoc, based on whoever's top of mind that week.
Manual research repeated from scratch, for every single piece of outreach.
Reporting done manually, or not at all, so nothing flags a problem until it's too late.
We build your entire total addressable market, TAM, so targeting stops depending on whoever's top of mind that week.
Every account and contact in your TAM gets prioritised against your own signals, not left in one flat, undifferentiated list.
“His approach to signal based outreach is creative, effective and well thought through.”Parth Parekh, Head of Growth, VoyantisMARTECH
Outreach goes out with context, relevance and value already built in, not a generic template with a first name merged in.
“The pipeline Ivor's campaigns generated came in at over 20x. He wasn't just generating new pipeline, he was actively speeding up the closing of opportunities we already had in play.”Lewis Ward, Head of Business Development, DriftrockMARTECH
Every campaign is iterated on, not set and forgotten, until message-market fit is achieved.
“Working with Ivor got us to a fully functioning GTM engine, with campaigns already delivering qualified pipeline, in a fraction of the time it would have taken us to build it ourselves.”
You work with the person who built the system, not an account manager or a junior handed your account.
These systems have already been built and run in fintech and adtech, not designed from scratch on your account.
The tools, infrastructure and SOPs are always yours. If we ever part ways, you keep everything that's been built.
Not a generic playbook. The system is built from your own closed-won accounts and your actual ICP.
I helped double revenue as Head of Marketing at Driftrock, and built the growth foundations at Tokeny Solutions that led to its acquisition by Apex Group.
I now build signal-driven outbound systems for B2B companies, finding the accounts most likely to buy, reaching them at the right moment, and handing you a system you own and control.
You work directly with me. Not an account manager, not a junior.
View My LinkedIn ProfileSee exactly who's in-market and what it would take to reach them, before you commit to anything else.
Also available: advisory, day-rate, for teams who want the methodology in-house rather than delivered.